starting something new?
“i want people to love it or hate it.”—
Oscar de la Renta
Hey kids,
I am working on an application to help us tell one another ‘hey - you’re awesome’ both digitally and socially. Give it a look and tell me what you think!
“Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?” and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph. On top of this, they layer the discipline of direct marketing, with its emphasis on quantitative measurement, scenario modeling via spreadsheets, and a lot of database queries. If a startup is pre-product/market fit, growth hackers can make sure virality is embedded at the core of a product. After product/market fit, they can help run up the score on what’s already working.”
—
Andrew Chen talks about the new Growth Hacker - the coder and marketer combined. This is testament to the fact that coding is fast becoming the new literacy.
http://andrewchenblog.com/2012/04/27/how-to-be-a-growth-hacker-an-airbnbcraigslist-case-study/
Ghostbusters (1984)
(Source: speakless, via insomniatictricks)
Whilst researching for the Achieving overnight success: Kevin Systrom piece I published two weeks ago, I was excited to see that one of Systrom’s earliest recollections of something that impacted his journey with startups was that he played Doom II a lot:
“That was how I got into it…
Kids:
A few hours ago, I landed in Los Angeles, turned on my phone, and confirmed what you already know. Sony Pictures Television is replacing me as showrunner on Community, with two seasoned fellows that I’m sure are quite nice - actually, I have it on good authority they’re quite nice, because…
late this morning
I woke up late and called Kobalt immediately, I was surprised he answered (it was 8.05).
‘I am so sorry Kobalt, I overslept!’, I said.
in an out-of-breath and clearly running voice he replied:
‘Dad, I am headed for the car. I totally know how you feel - I overslept too!’
Like father like son,
I love that kid.
“So let me get this straight… There is no Ferris Bueller 2?
Screw those people.”
Screw those people.”
— my reaction to the super bowl last night.
